MAXX Mobile auction handsets autographed by MS Dhoni

eBay India (www.eBay.in), India’s leading eCommerce marketplace, has announced the charity auction of two popular MAXX Mobile handsets autographed by the Indian cricket team captain and MAXX Mobile brand ambassador Mahendra Singh Dhoni himself. The handsets, on auction, are the MSD7 in a black and orange colour and the M2020 which is golden in color.
The 10 day auction goes live on July 5, 2011 and ends on July 15, 2011. The bidding price of the auction starts at Re. 1. The proceeds from this auction will be forwarded to MS Dhoni Charitable Foundation which aims to reach out to all the sections of the society irrespective of caste, creed or religion and provide them with all kinds of support to excel in cricket.
Mr. Mahendra Singh Dhoni, Founder, Mahendra Singh Dhoni Charitable Foundation says, “I began the foundation with a vision to recognize the talent in the field of cricket at the local level and provide them with the platform to be coached and groomed and to help them make a career for themselves in the field they passionately believe in.  We also believe in contributing to the society by hoping to provide these talented and groomed players to the Indian Cricket team. We are thankful to MAXX Mobiles for supporting us in this initiative and for truly understanding its consumers by developing and auctioning my autographed phones as the passion of cricket resides in all Indians today. I, therefore persuade all the fans to log on and bid generously!
Ms. Deepa Thomas, Head - Pop Culture, eBay India says, “This charity auction by MAXX Mobile in favour of Mahendra Singh Dhoni Foundation provides Dhoni fans an opportunity to get an autographed phone & contribute to a good cause. We encourage all fans to bid for the handsets & get a piece of MS Dhoni.”
Mr. Ajjay Agarwal, Chairman & Managing Director, MAXX Group says, “We at MAXX Mobiles always strive to meet the evolving communication needs of the Indian consumer of the country. And we recognize that a mobile phone has emerged as more than just a communications device! We’re here to present our consumers with a unique phone that they can flaunt! Cricket fanatics can take home a stunning phone autographed by the World Cup Winning Captain of the Indian Cricket Team, Mahendra Singh Dhoni. We will be auctioning 2 models of MAXX Mobiles, the M2020 and the MSD7, both personally signed by the hugely popular youth icon, M.S. Dhoni. All the proceeds from these auctions will benefit the MS Dhoni Charitable Foundation that supports cause of developing quality sportspersons and promotes domestic cricket in the country.”

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